What is answer engine optimization (AEO)?
A plain-language explanation of AEO, what it can influence, how it relates to SEO, and how to start improving a website without chasing shortcuts.
Read guidePractical guides to answer engine optimization
Learn the fundamentals, distinguish AEO from SEO and GEO, and follow a technical checklist based on signals you can actually inspect. The goal is useful, trustworthy information — not ranking hacks.
AEO vs. SEO vs. GEO: what is the difference?
Compare the goals, shared foundations and practical work behind search engine optimization, answer engine optimization and generative engine optimization.
Read guideTechnical AEO checklist for website owners
A repeatable checklist for crawl access, server-delivered content, indexability, schema, internal links, answer clarity, evidence and measurement.
Read guideAI crawlers and robots.txt: which bots should you allow?
Understand the difference between search crawlers, training crawlers and user-triggered fetchers before changing access rules.
Read guideWant to see what your website is missing?
Run the free AEOCheck audit to inspect public pages for technical issues, then use these guides to understand what to fix.
Run a free website scan